S’more Christmas in July!
Hello, all my Christmas loving friends! Yay! It’s Christmas!!! 
in July, that is. This email should be appearing in your inboxes on exactly July 25th, just five months from Christmas morning! Who’s ready to channel some winter vibes? And boy do I have some surprises in store to share with you for s’more Christmas in July!
If you are reading this, you are probably one of our closest friends and you have an idea of what a year-round Christmas store is busy doing in July…. getting ready for Christmas! However, last year we decided to do something special to celebrate Christmas in July every year!
The usual July happenings!
Because we celebrate Christmas every day, the companies who make our Christmas items know that they can start shipping to us before other stores. We tell them that they can start shipping as soon as March 1st, but most of the companies aren’t ready to ship to us until summertime.
This means that when you come see us in July, the elves are probably really busy opening boxes and putting out new inventory. So, you get to see lots of new items right now before they are likely to sell out.
Now, that we are about halfway through July, we are, also, getting to that time of the year when we have enough new inventory to start decorating our trees for Christmas and Halloween! So far, we have our Rhinestone Cowgirl and Holly Jolly 50s trees up, and the Spoonful of Sugar tree is in the works. This means that you may, also, drop by and see elves moving fixtures, relighting trees, and decorating!
Special Christmas in July Cheer!
Of course, it’s always Christmas in our store. So, we had to really think how we could make this month even s’more special. So, here are some things that make us happy, and we hope they bring you joy, too. There’s only one week left. So, come in soon to get in on all the fun.
Be on the lookout for:
- 75% off Sidewalk Sale – our sale items have gone 50 to 60 to 75% off as the month goes on. So, this is your last chance to get these items before they are gone forever.
- Christmas music on our stereo!
- Fresh cookies on Saturdays
- Cold, refreshing Mulled Cider Punch or Melted Snowman (straight from the North Pole)
- Elves dressed in Christmas apparel
- Find me in the store and get a free gift with your purchase!!! Yes, find the elf on the shelf! Because what could be more Christmas-y than meeeee?
It’s so hot right now that all the elves needed something to cheer them up. So, you may find an extra dose of Christmas cheer in our store for making spirits bright.
Christmas means giving!
Even when Christmas is in July, it’s still about giving. This year we are partnering with Day 1 Bags and Christmas at the Jones Ranch for their toy drive.
Every year, Christmas at the Jones Ranch hosts a Christmas party for foster children. At the party, they get to see Santa, and he gives them a nice stuffed animal. They now host nearly 700 children!
Help us help Day 1 Bags make a magical Christmas for these kids by donating HERE. Each $15 donation covers the cost of one stuffed animal. As a thank you for your donation, we have some special key rings as a gift for you.
Come on in and be inspired to “Celebrate Always” and give a little s’more (I Thessalonians 5:16)!
Merry Christmas,
S’more
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