The Christmas Shoppe

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Logo - The Christmas Shoppe

Established in 1996, with a second-generation family tradition of bringing Christmas joy to our customers.

Check out our full house of elves on YouTube.
Let’s be honest - keeping Christmas alive 365 days a year takes a special kind of team…

Elf
Emily

The proud Head Elf of The Christmas Shoppe, Emily began her holiday-centered career one bustling, magical Dickens night in 2003 as a part-time elf for Michael & Shedell Giddens, the original owners.  Emily knew by the end of that evening that she had found her calling.

Since then, she has worked among several of the local shops in downtown Boerne, but maintained a strong desire to become a walking example of Mrs. Claus.  When Michael & Shedell approached Emily about their desire to retire and place the shop in her glittery hands, Emily was overjoyed!

Super exciting news: After a decade of owning The Christmas Shoppe and years of looking unsuccessfully for the ornaments in her mind, Emily began designing her very own line of Christmas ornaments. Click to read more about Emily the Elf Designs.

Now you can find Emily at The Christmas Shoppe almost every day, where she will be happy to help you create an amazing holiday for your family to cherish.

Elf
Tony

If somebody had told Tony thirty, twenty, or five years ago he’d someday be helping his lovely wife run a Christmas shop in Boerne, he probably wouldn’t have believed him.  “‘Ever since I could make monkey sounds,’ as my parents like to say, I’ve been into marine biology and dogs, but, as is so often the case, God had other plans. Bigger and better ones,” says Tony.

More often than not, he’ll be wearing his favorite Santa hat (the one Emily gave him for Christmas back when they were dating), but he hopes to find more opportunities and random excuses to don his captain’s hat and the rest of his piratey garb to help spread awareness of one of his very favorite holidays, International Talk Like a Pirate Day!

Tony sees The Christmas Shoppe as a tremendous blessing and hopes to help “keep ‘Christ’ in ‘Christmas,’ and every other holiday, and every day in between.”

Elf
S'more

S’more the elf on the shelf began his illustrious career at The Christmas Shoppe one beautiful summer day. Much like other scout elves, he came to life only once he was named. Kids from all over Boerne entered their suggestions for his name, and we drew one at random.

This name suits him well because he is sweet. Since he came to life, S’more has taken over the important job of Surveillance Officer (watching everyone to be sure they are being good) and Blogster Extraordinaire.

S’more loves to share stories, tips, recipes, and odd bits of information he’s picked up around town. He may also throw in an occasional coupon for his closest friends!

Sign up for his blog HERE.

Elf
Stephanie

Meet Stephanie! 

Stephanie is our most senior elf on staff (in experience, not age). She began her career at The Christmas Shoppe several years ago and has made herself indispensable.

She shines at decorating with Department 56 villages. She knows everything about the brand is always super excited to show you the newest and best pieces. If you are collector, you will love talking with her about Village. 
 
She’s, also, a local to Boerne, living here her whole life. So, she has lots of good recommendations of fun things to do around town. Stephanie has a “real job” for most of the week. So, she only gets to work a couple days per month as a special treat. 
 
Stephanie is a loyal friend, and we love her at The Christmas Shoppe.

Elf
Emmy

Meet Emmy!

As of the fall 2023, we now have two elves named Emily. So, to prevent confusion, our new Emily agreed to be called Emmy. 
 
Emmy may be new to our team of elves, but she is learning quickly about all the fun and hard work that goes into a year-round Christmas store. 
 
She is our Tinker Elf and excels in hands on, creative skills like fixing things, personalizing, and making bows. So, if you need help with a holiday project, be sure to ask Emmy. 
 

Emmy is on her way to becoming our in-store Christopher Radko specialist, too. One of our North Pole Decorating graduates, she can come to your home to help you decorate, too.

As of 2025, Emmy has begun creating her own posable, handmade Christmas elves (like Mark Roberts). We are excited to see just how far this artistic elf will go.

Elf
Anna-Liisa

Meet Anna-Liisa, a.k.a. Whisker the Elf!

In the fall of 2025, Anna-Liisa joined our elfy crew. She loves her kitties and it shows. So, if you want to talk about your pets, she is definitely your girl. You, also, have her to thank for all our new Hello Kitty merchandise. 
 
Don’t let the whiskers fool you, though. Anna-Liisa is training for marathons in her spare time. 
 
She excels at merchandising and is responsible for some of the amazing displays in our store. She has the North Pole seal of approval to go out and decorate in homes. So, if you need help with that, we can schedule a day to come out.
 
Anna-Liisa is super excited to be part of our merry band of elves. Be sure to say hi when you see her.
 

Elf
Diana

Meet Diana!

Our newest elf is Diana, but only by a couple weeks. She arrived just before we started carrying the Scentchips line and got to learn all the details of the product directly from the company making her our foremost specialist on Scentchips
 
Diana is originally from Boerne, but she moved away for several years. So, if you want to talk about Old Boerne, she is your person. 
 
Now, Diana has her own business where she sells antiques. So, she is a master at decorating and finding unusual things for your home decor. We love her displays, and we can’t wait to see how well she decorates Christmas trees. 
 
A mom of three teenage boys, Diana the Elf is in the know on which of our toys are sure to be a favorite. 
 
Diana welcomes everyone who visits with her big Texas smile! So, come on in and say hi.